The future of our children is shaped not only by what they learn in school, but by the messages they hear, the values they embrace, the choices they make, and the examples they follow every day.
Y.E.S. Education was founded on a simple but urgent conviction: If society can influence young minds through negative slogans, careless attitudes, materialism, and endless entertainment, we can also inspire them through positive values, timeless wisdom, meaningful stories, and practical life skills.
Too often, young people encounter expressions such as “Damn kid,” “Ainokea,” “Whatever,” and “YOLO” that, when interpreted carelessly, can normalize disrespect, indifference, impulsiveness, or avoidance of responsibility. At the same time, social media, advertising, entertainment, and dozens of powerful institutions compete relentlessly for their attention, influence their desires, and shape their understanding of success and happiness.
YES Education exists to offer a better message, a wiser direction, and a more meaningful destination.
We believe every child deserves more than academic knowledge or preparation for employment. They deserve a moral compass grounded in honesty, kindness, courage, gratitude, humility, responsibility, compassion, service, and lifelong learning. They deserve the critical-thinking skills to question manipulation, the confidence to resist harmful influences, the resilience to overcome adversity, and the practical abilities to create opportunities for themselves and others.
Inspired by the extraordinary achievements of ancient Polynesian navigators, YES Education views every young person as the captain of a lifelong voyage. The world is a vast ocean filled with opportunities, uncertainty, competing currents, hidden dangers, and unfamiliar islands. We cannot remove every storm or obstacle from a child's path, but we can help equip them with the knowledge, values, skills, and judgment to navigate wisely.
To accomplish this mission, YES Education creates an interconnected world of children's books, illustrated stories, educational posters, classroom curricula, stickers, pins, magnets, T-shirts, games, mobile applications, interactive simulations, websites (yes.education), and educational blogs (shakalife.org). These resources transform positive values from abstract ideals into memorable messages, engaging experiences, practical decisions, and daily habits.
Our purpose is not to tell young people what to think, but to teach them how to think critically, choose wisely, act compassionately, and live purposefully. We seek to replace indifference with responsibility, selfishness with generosity, fear with courage, misinformation with discernment, and hopelessness with optimism.
We envision a generation that measures success not merely by wealth, popularity, possessions, or power, but by the strength of their character, the quality of their relationships, the value of their contributions, and the joy and fulfillment they discover along life's journey.
YES Education was founded to help young people become navigators of their own destiny—not passengers carried by the currents of society, but thoughtful, capable, compassionate individuals who can chart a meaningful course and help others along the way.
Our Guiding Principle
“We cannot choose every wind that blows upon our children, but we can help them develop the wisdom to set their sails, the courage to weather life's storms, and the values to navigate toward a fulfilling life.”
YES Education — Empowering Youth to Navigate Life with Wisdom, Character, Joy, and Purpose.
www.yes.education and hawaiisustainability.com contact - [email protected]
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